SEO-friendly Website Design Services Bristol, PA

SEO website design refers to a company that designs and develops websites that adhere to best search engine optimization practices. Besides great design & usability, a web design company must consider SEO factors such as mobile-friendly, speed, photo optimization, descriptive URLs and keyword-rich website copy. These aspects provide a good experience for visitors, while making it easy for search engine spiders to crawl, index and rank your website.

Website design focuses on the visual aspect; SEO affects how the site is found in the results pages. Although they may seem like two separate entities, SEO marketers and website designers must work together to develop the site and execute the client’s digital marketing goals. Total Web SEO, in partnership with Total Web Company, builds websites for businesses in Bristol, PA (& beyond) that are modern, function properly across all platforms and rank in the SERPs.

Importance of SEO in the Website Design Process

Website designers and SEO marketers perform very different tasks on a new website or redesign project. However, they must collaborate in every phase to ensure a successful site launch. Together, they have a huge impact on the client’s bottom line. SEO matters during the web design process because:

• Web design can erase or hurt existing SEO: Companies that launch a new site, or rebrand under a new domain, can see their SEO disappear overnight! This is because they forgot to set up 301 redirects, which tell the search engines where to find the new page.
• SEO influences web design: When you consider SEO best practices in relation to web design, like page speed and site architecture, you’ll see these factors influence how you design the website.

6 Factors to Optimize Web Design for Search Engines

Collaboration between web developers and SEO marketers needs to start from the very beginning of the process. The developer creates a site map & navigation that lends to SEO; the SEO marketer implements important factors from the start. Our web design & SEO agency will apply the following features to optimize for effective website launch:

1. Code
2. Mobile Friendly
3. Readability
4. Image Optimization (File Name, File Size, ALT Tags)
5. Navigation
6. URL Structure

If you’re not happy with your company’s current results in Google, your website design may be contributing to low or zero rankings. Call Total Web SEO at 215-284-7918 for a no obligation SEO website design audit for your Bristol PA business. Our team of SEO specialists, content writers and website designers can help take your business to the next level online.