SEO Web Design Related Questions A web designer who doesn’t understand how to design and build websites with SEO in mind can hurt your website and business and cost you money. You can’t simply assume your web designer is an expert in local and technical SEO. It is important to prepare a few questions before […]
What is a Conversion Rate? When businesses set out to invest in search engine optimization and marketing, they believe that the main focus should be on driving more traffic to the website and hope that this traffic converts to qualified leads. But that’s only half the battle. Getting more out of existing traffic propels companies […]
Understanding the Three Cs of SEO There are many rules, fundamentals and core aspects for successful search engine optimization (SEO). SEO-savvy professionals can easily speak to one another in a language that can seem foreign to the business owners we work for. Oftentimes, we have to change our approach and present an SEO strategy in […]
Hire an SEO Agency to Expand your Business Online As a business owner in 2022, you know that investing in SEO & digital marketing is just as important as paying your office utility bills. While inflation grows and gas prices skyrocket you may be tempted to resort to in house or DIY methods to boost […]
How Social Media can Improve Website SEO Results For many years there has been an ongoing debate about how social media (Facebook, Twitter, Instagram, TikTok) impacts the SEO results of websites. After much research, analysis and case studies, SEO & digital marketing experts have determined that social media isn’t a ranking factor and won’t directly […]
What is External Linking? In its most basic term, an external link is a hyperlink that directs visitors from your website to another one. While this may seem counter-intuitive, it is one of the largest contributing factors Google considers when ranking your site on the results page. Your SEO manager or SEO marketing company will […]
SEO (Search Engine Optimization) Facts Marketers & Business Owners Should Know If you own or operate a business in the 21st century, you not only need a website, but you need an SEO optimized site that ranks on the first page of Google. Increasing leads, getting more customers, promoting your business or selling any type […]
Internal Linking for SEO: A Guide for Best Practices Internal links are one of the most overlooked and underrated strategies of an SEO campaign. Not only do they help users & search engine crawlers navigate through your website, but when done effectively can make a huge difference in your ranking. In its most basic terms, […]
A Simple & Complete Guide to Header Tags (H1, H2 & H3) Continuing with our series: Total SEO Tips, in part 8 we’re going to discuss the role and importance of header tags for your website, landing pages and blogs. In its simplest terms, heading tags are HTML elements used to define the headings on […]
Top Skills of an SEO Manager When you hire a search engine optimization (SEO) agency to maintain your website, promote your brand and obtain high rankings for targeted keywords there’s a good chance an SEO manager is the brains of the operation. They stay, mostly, behind the scenes, motivating the team and ensuring effective SEO […]
